Chief Executive Officer

Jeff graduated from the University of Richmond and Emory University School of Law. Jeff practiced as an attorney in Atlanta, GA in private practice before becoming part of a start-up team that created First Commerce Bank. He later co-founded and became president of Consentys, a healthcare information systems company. Starting in 2001, Wise developed the U.S. National Whitewater Center and has general management responsibilities for Whitewater.


Brand Director

Jesse is an outdoor industry professional with 15 years of experience in branding, programming and development. Jesse oversees Marketing, Human Resources and Strategic Planning at Whitewater, as well as leading Whitewater project development in markets throughout the Southeast. Jesse is a graduate of Wake Forest University and completed his MBA at the University of North Carolina at Charlotte.


Safety Director

Mike received his Master’s Degree in Physical Education & Recreation and his Bachelor of Science in Recreation Studies with a concentration in Adventure Recreation, Summa cum Laude, from Ohio University. For over 24 years, Mike has worked in the outdoor recreation industry as a guide, instructor, and manager in five states and Canada.


Outdoor Activities Director

Angie holds degrees in Business Management and Recreation & Tourism Management from Concord University. She worked in retail and guest service management in the hospitality industry for over 5 years and has over 14 years of leadership experience in the climbing and outdoor industry. Angie oversees the operation and management of Whitewater’s outdoor activities.

Jenn Velie

Operations Director

Jenn earned her Bachelor of Science in Sports Management from the University of Central Florida before completing her M.Ed. from Georgia Southern University. She has over 16 years of experience in the outdoor industry in the retail, higher education and guiding/instruction sectors.  Jenn oversees hospitality, events, retail, and facilities for Whitewater.